About Us

Beginnings

Coeur d Alene, IDCoeur d Alene, IDA full service independent web design studio headquartered in beautiful North Idaho, Paskainos was founded in 2006. Specializing in dynamic content rendering, Paskainos combines a unique blend of business acumen and experience with new and innovative dynamic content technologies to produce cutting edge Web 2.0 applications and provide clients with state-of-the-art web content systems.

Although young by some standards, our roots date back well over a decade. Company founder Chris Hinkley has long been somewhat of a tech junkie, over the years dabbling in computer hardware, CRM applications, database management, and web design among other things. Paskainos is a natural outgrowth of that preoccupation with an ongoing desire to help people realize greater productivity and efficiency through the power of leveraging technology.

Passion

Beyond these primary business concerns also lies Chris' insatiable desire to help businesses realize maximum market potential with minimal investment. The internet affords any business the opportunity to attain a commanding presence - even internationally - within an otherwise ludicrous budget. This concept is the heartbeat of Paskainos.

Built on a deep appreciation for, and an enduring fascination with technology - and particularly the internet and connectivity - Paskainos embraces both the opportunities and challenges created by emerging technologies.

Excitement

Born out of a natural frustration with the enormous disparity between the capabillities of technology and its frequently anemic application, we seek to bridge the proverbial gap between 'what's possible' and 'what is'. We've met and worked with many visionary people whose ideas have been stifled by technological shortcomings. Put another way, we believe technology can provide tremendous leverage to 'level the playing field' and allow small, young, or emerging businesses to compete in ways that were traditionally and historically unheard of.

We focus on giving 'the little guy' this competitive edge. In the final analysis, business is almost always measured by the bottom line. We enjoy helping businesses harness technology to allow $1 spent to generate $100 in revenue - or more!

Vision

Gone are the days when a $15,000 local yellow pages ad would suffice and carry business through. Here to stay are the days of internet connectivity and dynamic data exchange, allowing users to select personalized interactive content delivered in a visually appealing, uncluttered, and often 'real-time' format. Today, the same traditional expenditure that often results only in a few disinterested calls can now be used to seed a commanding national presence and a powerful data hub; providing useful information, tools, and services to your clients on their terms, and at their discretion.

Too often technology becomes overwhelming and incomprehensible; and soon after, the master becomes the slave. We strive to provide sophisticated, high-leverage solutions without becoming overwhelming. We go to great lengths to maintain this delicate balance in order to deliver an optimal end user experience.

We specialize in creating dynamic data interchanges allowing web site owners and their web audience to communicate in new and innovative ways. We believe the information superhighway should feel less like a complex maze of rats nests, and more like a well-oiled machine - an organized collection of relevant data presented in a clean and timely 'as-needed' format. The art of presenting personalized content in a timely and relevant format without becoming overwhelming drives everything we do.

Inspiration

We are all endowed by our Creator with varying degrees of creative inspiration. Paskainos is an expression of that Divine creative endowment.

'Paskainos' is derived from two Greek roots in Revelation 21:5 - πᾶς or pas meaning 'all things' and καινός or kainos meaning 'new'. πᾶςκαινός or 'Paskainos' is both a play on words and a beacon of possibilities. Ultimately, there is no creative expression outside the loving Hands of the Creator, and we at Paskainos seek to embrace our God-given creative ability and use it to the benefit of our clients, and to all.